DIGIREAL-lunchmeeting: Virtual influencers
On April 6, the sixth online DIGIREAL lunch meeting will take place. This edition will be entirely dedicated to virtual influencers. These digital ambassadors strive to develop a strong relationship between a brand and its target audience.
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During this session, Mao Lin Liao, founder of Reblika, will inspire us with his state-of-the-art virtual humans and 3D scans for the gaming, tech, film and fashion industries. Reblika is not only known for collaborations with fashion brand Balmain and singer Rita Ora. But they are also known for their virtual influencer Lil Miquela, who has reached 2.8 million followers on Instagram.